The Industrialist Dilemma: How Market-Leading Companies Face the Challenges of IoT & Digital Product Development
As software disciplines and digital platforms become the source of market innovation and product differentiation, traditional medical manufacturing companies are increasingly threatened by emerging competitors and internal competency gaps. Jim VanderMey shares case studies and content from his collaboration with Rob Siegel of Stanford’s Graduate School of Business to help identify changes that need to be addressed by market-leading companies in the beginning phase of digital or IoT development. He puts special emphasis on building connected medical products that people will buy and use (avoiding the digital novelty syndrome) and avoiding common pitfalls that reduce velocity, lead to public failures or create unsustainable business models.
A User's Perspective on Human-Centered Medical Device Design
Implantable therapeutic systems are designed to automate the treatment of a number of conditions for improved efficacy of patient therapy, enhanced compliance and reduced potential side-effects. This discussion focuses on the complex health system and its various groups of decision makers and payers, correct identification of target consumers for new devices, factors that influence decision making with respect to new technologies, and R&D and product-development challenges.
Secrets to Solving the 5 Hardest Design Problems in Medtech
Brian Mullins, Director, Design and Development at Kablooe Design, examines the challenging process of medical device development and reveals his 5 secrets to overcoming real design and development challenges that determine the difference between success and failure, including translating user feedback into business value, focusing on human factors, and early consideration of design manufacturability. Learn tips for pivoting projects to drive attainable solutions.
Try It Yourself: VR, AR & 3D Printing at Mayo Clinic
Join 3D printing expert Amy Alexander as she showcases the use of AR and VR apps in Mayo Clinic’s Department of Radiology in their advanced anatomic modeling laboratory. Learn about the 510(k)-cleared applications, 3D surface scanners and 3D printers used by Mayo Clinic at the point of care. Amy also explores the manner in which radiological data like CT or MRI imaging can be segmented to isolate anatomies and pathologies of interest in order to achieve segmentation that can be converted into digital 3D mesh for display in VR or AR or for print via 3D technology. “Try-it-yourself” app download instructions are included in the presentation.
Improving Your Speed to Market by Streamlining Process Validation
CT scanning technology is being used in the medical and healthcare industries to increase speed and accuracy while providing access to data that powers informed decision making. This panel discussion explores new advances and techniques that can be used with injection molding, rubber or silicon to reduce long lead time in the inspection phase of process validation, with emphasis on the risks and uncertainty in standard finished part inspection, the types of materials and parts best suited for CT scanning, and data analytics for risk management.
User Interfaces for Wearable Technologies - How Small Is Too Small?
Colton Turner explores the ever-shrinking size of wearable medical device technologies, including Smart Watch technology, and the impact on user safety and effectiveness. This presentation also examines best practices for user interface (UI) development, based upon proven human factors research.